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Your shopping journey starts here

Advertising, social media, and shopping apps spread awareness of your products and spur demand

  • Cisco-powered shopping app sparks the customer’s interest with targeted ads and personalized recommendations

  • App notifications keep customers updated with the latest deals

  • Get nearby store locations, hours, and product availability via the app

  • Marketers get real-time customer shopping data to understand customer trends

Omnichannel power

49%

of consumers desire the perfect mix of online and in-store shopping

Nearly

25%

have completed an online purchase while in a store aisle

Solutions

  • Cisco High Speed Meraki WiFi

  • Cisco Meraki Smart Cameras enabled with AI Analytics

  • Cisco Webex Contact Center & CPaaS Solutions such as Webex Connect

Enter the store, get connected

As soon as customers walk in the store, they feel at home

  • Automatically connected to high-speed Wi-Fi upon entering

  • Greeted by friendly staff who are notified of the customers’ loyalty status

  • Mobile app welcomes shoppers and directs them to relevant products

Almost

60%

of shoppers actually demand in-store WiFi

According to McKinsey & Company, optimizing store layouts can boost sales by up to

15%

Source

Solutions

  • Cisco High Speed Meraki WiFi

  • Cisco Meraki Wifi enabled Splash Page seamless connection

  • Cisco Meraki Smart Cameras enabled with AI Analytics

Frictionless shopping

Retailers use Cisco technology to make shopping faster and easier

  • Trigger real-time location-based promotions based on foot traffic and heat map data

  • Use mobile app to scan QR codes for detailed product info in the store

  • Get personalized product recommendations via mobile push notifications

  • Use digital signage and smart price tags to deliver personalized offers based on Wi-Fi and camera analytics

  • Optimize employee engagement using insights on customer dwell time and traffic patterns

Dynamic digital signage can boost retail sales by up to

30%

Increasing NPS scores by just 14 points
can lead to

2%

higher revenue or more

Source

Solutions

  • Cisco Webex Contact Center & CPaaS Solutions

  • Cisco High Speed Meraki WiFi

  • Cisco Meraki Smart Cameras enabled with AI Analytics

  • Cisco Wipro Vision Edge Digital Signage

Holiday sales in 2024 hit

$1.05 trillion

with ecommerce accounting for

$380 billion

billion in 2024

Solutions

  • Cisco Webex Contact Center & CPaaS Solutions

  • Cisco High Speed Meraki WiFi

  • Cisco Meraki Smart Cameras enabled with AI Analytics

  • Cisco SD-Wan & Cloud Networking Agility

  • Cisco Cybersecurity

Welcome to the peak shopping experience

Peak shopping seasons and major events present prime opportunities for retailers to boost sales and enhance customer experience

Peak demand opportunities for retailers

  • Holiday seasons including Black Friday and Cyber Monday

  • Major events such as the Olympics, F1, Superbowl, and the World Cup

  • Local events such as state fairs, music festivals, and parades

Day in the Life of a Shopper

Supercharging the shopping experience with Cisco solutions for retail

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Powered

In the next 5 years, cashier-less checkout technology will be deployed in

56%

of retail stores globally

Solutions

  • Cisco CPaaS solution sends marketing notifications reminding the customers of similar or additional items they might be interested in

  • Cisco AI-Enabled Meraki Smart Cameras provides customer counts and heat mapping data to alert staff to customers that need higher touch assistance

  • Cisco high speed and reliable Wi-Fi solutions ensure customers have the right information on their mobile devices in a timely manner before or during checkout

Fast, seamless checkout

Cisco technology helps customers move through checkout faster than ever

Cisco supercharges hybrid events

  • Customers can receive self-checkout guidance via interactive kiosks

  • Before customers check out, any discounts are shown on the mobile app, so customers are confident the prices are right before paying

  • Customers can purchase out-of-stock items in-store using their mobile devices

Preventing theft, ensuring safety

AI-enabled video analytics and fraud detection helps retailers reduce shrink and ensure a safe shopping environment 

Cisco drives store sustainability and efficiency

  • Cisco smart monitoring solutions prevent security incidents in real time

  • Correlate camera data with POS systems to mitigate fraudulent transactions

  • Get real-time notifications of any unusual activities or security breaches

Cisco security solutions can reduce external theft by

50+%

Cut fraudulent transactions by up to

90%

Reduce cybersecurity incidents by up to

95%

Solutions

  • Cisco AI-enabled Meraki MV Smart Cameras

  • Cisco SecureX Threat Intelligence

  • Cisco AI-driven analytics

  • Cisco Webex Messaging

After checkout

Smart, automated post-purchase communications boost loyalty and advocacy

Cisco helps drive repeat visits and loyalty

  • Customers receive follow-up promotions or surveys

  • Retailers ensure continuous engagement through personalized emails, offers, and updates

  • Customers leave positive reviews, driving more sales and awareness

Increasing customer retention rates by

5%

leads to an increase in profits of at least

25%

Source

Solutions

  • Cisco CPaaS

  • Cisco Wireless solutions with Splash Page for collecting first-party data, enabling the creation of custom marketing emails, surveys, text alerts, and multichannel communications

  • Intelligent AI-enabled Webex Contact Center answers customer questions and solves problems quickly, enhancing brand loyalty

Smart IT Operations

Retail organizations need solutions that are secure, resilient and scalable between stores, corporate locations, and the cloud

Cisco is bringing AI to the enterprise

  • Optimize network costs and enhance store performance

  • Maintain high availability and seamless operation of critical customer-facing applications

  • Leverage network segmentation to strengthen security and protect customer data

  • Streamline network management though a single pane of glass dashboard

Reduce network resolution time by over

75%

Accelerate new store deployments from weeks or​ months to minutes

Solutions

  • Cisco SD-WAN

  • Cisco Security solutions

  • Cisco Meraki Dashboard

  • Cisco Networking Cloud 

Is your store ready for peak shopping?

With major events and peak shopping seasons just around the corner, it’s time to equip your physical and digital stores with Cisco Retail solutions

Click here for more information

Exceptional customer service

Win customer loyalty and grow wallet share with Cisco’s AI-powered CX platform

Cisco reinvents customer service

  • Enabling a frictionless blend of Live and AI customer engagement solutions to answer customer questions quickly and efficiently

  • Allowing customers to choose their communication channel (e.g., phone, text, email, chat, social messaging, and more)

  • Empowering agents with AI-driven insights, journey data, and context for each customer, so they can deliver the best experience, every time

40%+

improvement in call deflection and reduced customer issue resolution time

20%

reduction in agent churn due to improved morale

Solutions

  • Cisco AI-enabled Webex Contact Center

  • Cisco Intelligient Webex CPaaS with Webex Connect

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